
"The
Sign Biz professional has earned high marks not only for
the quality of the work produced for clients ranging
from the corner florist to the Fortune 500, but also for
the high level of service provided."

The Sign Biz NAP system, ADENTITY, enables integrated communication and planning by establishing a manageable span of control. Adentity separates a nationwide roll-out of either sign programs or branding elements into five manageable functions essential for timely and uniform response and installation:
The Account Manager (AM) is responsible for all aspects of the response, including developing installation objectives and managing all program roll-out operations.
The Adentity Account Staff (AS) is responsible for public affairs, code compliance, and liaison activities within the account management structure.
The General Staff (IC) includes Planning, Logistics, and Finance/ Administrative responsibilities. These responsibilities remain with the IC until they are assigned to another individual.
The Planning Staff is responsible for collecting, evaluating, and disseminating the tactical information related to the roll-out of sign programs or branding elements, and for preparing and documenting Installation Action Plans (IAPs).
The Logistics Staff is responsible for providing facilities, services, and materials for the installation response.
The Finance and Administrative Staff is responsible for all financial, administrative, and cost analysis aspects of the roll-out.
The Network Service Centers (Local Partners) are responsible for all operations directly applicable to the primary response. Manufacturing is responsible for producing products and /or materials directly applicable to the roll-out response.
Many installations will never require the activation of Planning, Logistics, or Finance/Administration Sections, while others will require some or all of them to be established. A major advantage of the NAP organization is the ability to fill only those parts of the organization that are required.
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